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A concern for those looking for a serious partner is that the people they are speaking to are looking for a fling.With online dating it is more difficult to find out if the participants are honest about their single status.
Moreover, 62 percent are less likely to choose a restaurant if they can’t read the menu on their mobile device,” said Kristen Garvey, vice president of marketing, Chadwick Martin Bailey.
Founded in 1984 by John Martin and Anne Bailey Berman, the company has corporate headquarters in Boston, Massachusetts, serving clients in more than 30 countries around the globe.
Chadwick Martin Bailey focuses on using leading-edge research techniques to collect and translate the data into simple, business decision-focused deliverables.
The study, compiled through the feedback from 1,497 consumers who own a smartphone, found that 81 percent of consumers have searched for a restaurant on a mobile app and 92 percent through a web browser in the last six months, outperforming other highly searched industries, such as entertainment, retail outlets, hotels, and personal services.
Further, 75 percent say they often choose a restaurant to dine at based on those search results.
The popularity of online dating has exploded in recent years.